🔥 Powering 7,200+ WooCommerce stores

Build better stores
with WPGens

Free & premium WordPress plugins coded with best practices in mind. Guaranteed to work, always up to date, and will not slow down your website.

5-star rated on WordPress.org
14-day money-back guarantee Regular updates & direct developer support

WordPress & WooCommerce Plugins

Speed and Security

When it comes to developing WordPress plugins, we take speed and security very seriously. All of our plugins are coded with best practices in mind, following official WordPress Plugin Handbook.

Premium Plugin

Refer a Friend for WooCommerce

Let your customers earn store credit by referring friends. Tracks referrals, generates unique links, and rewards both the referrer and the friend automatically.

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Premium Plugin

Points and Rewards for WooCommerce

Reward customers with points for purchases, reviews, sign-ups, and more. Points can be redeemed as discounts on future orders.

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Premium Plugin

Loyalty Program for WooCommerce

Create tiered loyalty programs that reward your best customers. Set up Bronze, Silver, and Gold tiers with increasing discounts and exclusive perks.

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Premium Plugin

UTM Tracking for WooCommerce

Track which marketing campaigns drive actual sales. Captures UTM parameters on every order so you can see exactly where your revenue comes from.

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Why WPGens

Built different, on purpose

Every plugin is crafted with performance, security, and simplicity at its core.

Lightweight

Zero bloat. Minimal dependencies. Your site stays fast because our plugins load only what they need.

Battle Tested

Built following WordPress coding standards and security best practices. Every release is carefully tested.

Direct Support

One developer, no middlemen. When you reach out, you talk directly to the person who wrote the code.

About Us

Who is WPGens

I'm Goran Jakovljević, the developer behind WPGens. What started as a "plugin a month" challenge in 2017 grew into a suite of WordPress and WooCommerce plugins used by thousands of store owners.

Every plugin is built lean -- no bloat, no unnecessary queries, no impact on your site speed. I follow WordPress coding standards and security best practices on every release.

I work solo, which means when you reach out for support, you're talking directly to the person who wrote the code. Purchasing a premium plugin also supports the free ones on the WordPress repository.

Let's work together

Custom Plugins

Tailored plugins that integrate seamlessly with your existing setup.

Custom Themes

Clean, fast themes built for your brand and business goals.

Maintenance

Ongoing maintenance to keep your site secure, stable, and performing well.

Consulting

Strategic WordPress consulting to help drive your business forward.

Trusted by Store Owners

What Our Customers Say

4.8 average across all reviews

"Hands-down the best technical support I've ever had with 10+ years experience working with e-commerce software. Got a response within an hour even late night at weekends."

Michel
Verified via Trustpilot

"I tried all the RAF plugins. Goran not only replied immediately to my support request, he replied multiple times until we sorted out the problem -- even on Christmas Eve! Best customer experience I've ever had with any software company."

pooley67
Verified via WordPress.org

"After evaluating numerous reward points plugins, WPGens's solution stood out as the clear winner. Works really well, easy to set up, and the customer service was outstanding."

jbowab
Browse our plugins

Lightweight WooCommerce plugins built for speed. No bloat, no frameworks -- just clean code that works.

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